Targeting the New Generation of Affluence (1 CEU)

📆 Saturday, October 25 8:30am

📍 Verellen Furniture Showroom

Today’s affluent clients are making high-investment design decisions through a new lens; one shaped by values, wellness, and emotional connection.

This CEU presentation explores how luxury has evolved post-2020 and how designers can align enduring craftsmanship with modern priorities.

We’ll unpack shifting consumer psychology, the role of storytelling and identity in your sales and marketing approach, and how to reframe pricing as a conversation about value and longevity.

Backed by behavioral insights and market data, this session equips designers to confidently guide clients toward meaningful, timeless investments.

Seats are very limited, save yours at the link below.